Deciding which materials are best to print your menu can leave you confused and frustrated simply due to the infinite amount of possibilities. However, if you challenge yourself to define a few goals for the restaurant and its menu, the choice may not be as difficult as you may think.
More specifically, how important is it to have an accurate form of your menu on your website, as well as your Facebook page? The answer to this question has progressed quickly over the last few years, but in short, the answer is: Very important.
This is a hot topic among restaurant owners and patrons. The question presents itself frequently, "How often should I be changing my menu? What if I take away a menu item that my customers like?" These are great questions, but they are also easier to answer than you may think.
The Food and Drug Administration has shown all signs of implementing a mandatory policy in May 2018 requiring restaurant groups with 20 or more locations operating under the same name to display calorie counts on their menu.
Capturing the attention of your customers is vitally important and is the foundational principle of menu engineering.